JF Ptak Science Books // Blog Bookstore: Poster Advertising in Switzerland

Rare, scarce, interesting, and unusual books for sale, mostly in the history of physics, math, and technology. The bookstore site is part of a larger daily blog for the History of Holes, Dots, Lines, Science, History, Math, the Unintentional Absurd & Nothing |1.8 million words, 7000 images, 4.6 million hits, and 4600+ posts over 11 years| Press & appearances in The Times, Mensa, Le Figaro, The Economist, The Guardian, Discovery News, Slate, Le Monde, Sci American Blogs, Le Point, and many other places...

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The History of Ideas Blog by John Ptak is licensed under a Creative Commons Attribution-Noncommercial-No Derivative Works 3.0 United States License.
Based on a work at longstreet.typepad.com.
Permissions beyond the scope of this license may be available at http://www.thesciencebookstore.com.

Poster Advertising in Switzerland

Das Plakatwesen in der Schweiz. Allgemeine Plakatgesellschaft. Printed by Sonor in Geneva, circa 1928-1932 (?). 17x24cm, 16 leaves, all of which are photos of outdoor poster advertising (as seen in the examples here). Bound in paper wrappers with a cord tie. $250

Provenance: Library of Congress, with their 6mm perforated "LC" on the front wrapper and their rubber stamp "surplus duplicate" on the first page/photo

Condition: the wrappers were made to fail, I think, being made to overhang the text block by a few millimeters, and so ensuring that most of the edges have gotten dinged and banged up. The spine cover has come away, leaving two pieces for the cover, though those are held in place by the binding. Overall, still a GOOD copy.__+__

This is an unusual work showing examples of Swiss poster advertising. So far as I can determine, there are NO copies of this work in the OCLC/WorldCat. Curious and scarce.

Posted by John F. Ptak in Social History | Permalink

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